The Department of Trade and Industry (DTI) recently launched the Philippine E-Commerce Roadmap (PECR) 2016-2020, as well as the e-commerce.gov.ph website.
The roadmap is the Philippines’ first on e-commerce and the DTI expects renewed and reinvigorated collaboration between the government and the private sector to fully accelerate the growth of Philippine e-commerce – one that is globally competitive and integrated.
The roadmap’s main objective is to contribute 25% to the Philippines’ gross domestic product (GDP) by 2020 (from 10% in 2015 based on estimates made by iMetrics Asia Pacific Corporation). The country’s micro, small, and medium enterprises (MSMEs), which make up 99.6% of Philippine enterprises, will largely benefit from this initiative. By participating and engaging in e-commerce programs and projects, Philippine MSMEs can become globally competitive.
The PECR 2016-2020 presents the Philippines’ strategic plans, policies, and other support measures to harness the benefits of e-commerce for the country. Its action plan is based on key areas highlighted in the APEC Digital Prosperity Checklist.
The roadmap is intended to be a living document that will be continuously updated through regular stakeholder consultations to draw up strategies befitting current and timely issues and concerns.
Ultimately through this roadmap, more home-grown Philippine enterprises can directly access the global market or be integrated in global value chain, enabling further access to larger foreign markets.
For information on the services of the DTI, log-on to http://www.dti.gov.ph
