By: Jerome Auza
I thought it was one of those hoax news one morning when I saw that Google has become Alphabet. But it’s true. Google has reorganized the high level management of the various companies that it owns and created Alphabet to become this collection of companies. Google would be the largest of these companies.
According to Larry Page, former CEO of Google and now CEO of Alphabet, “Our company [Google] is operating well today, but we think we can make it cleaner and more accountable. So we are creating a new company, called Alphabet. I am really excited to be running Alphabet as CEO with help from my capable partner, Sergey, as President.”
According to the home page of Alphabet (www.abc.xzy), Alphabet will handle capital allocation. The new Google will be trimmed down of the other companies that are doing things far away from the main Internet products. These other companies will be under Alphabet instead. Each company will have it’s own CEO.
Do you know what alphabet also means for this new umbrella company? It’s betting on new things or “alpha-bet”. Alpha is a term used in the tech industry to mean new or prototype. By investing into new things, Page is excited to “getting more ambitious things done.”
Don’t worry, everything Google will still work as usual. But surely, the word alphabet will have another meaning and future books for kids may have “G is for Google” in one of the pages.
I should add that their URL or website address is very clever: www.abc.xyz.