“PROUDLY Pinoy and truly Boholano.”
That’s how one would describe Jojie’s baked products and has earned the discriminating taste of local and foreign tourists.
For owners Arnold and Ma. Carmen “Jojie” Labunog, the next big dough to knead may be for bigger outside markets. The Boholano delicacy investor is slowly inching its way to perfecting the packaging of their products as initial steps in claiming a niche in international stalls.
At the weekly Kapihan sa PIA, the Labunogs admit as with every Pinoy product, it must show consistency and follow standards to be competitive. Lending words for those eyeing the same line of business, they said their baked delicacies always carry the patience, hardwork and faith; their biggest capital since their humble beginnings.
Now opening the innovative Painitang Bol-anon at the traditional merienda venue at the Agora, Jojies owners said they have started to get foreign tourists sitting on their place and enjoring lazy afternoon snacks of local delicacies.
It has to be a passion, says Jojie, matriarch of the chain of Jojies Bakeshops all over Bohol while doled out free advice to would be baked food entrepreneurs.
With Jojies at the thresholds of international markets, the ingredient to make their food debut may just be in their tagline: real goodness in every bite. (rachiu/PIA)