Sandugo Trade Expo returns with an innovative range of products, crafted with the passion and soul of local craftsmen.
Harnessing growth in the travel retail market, this year’s Sandugo Trade Expo will showcase an eclectic mix of products ranging from furnishings, fixtures, wearables and novelty items, as well as fresh and processed food.
Shopping is becoming an increasingly relevant component of the tourism value chain, the Department of Trade and Industry (DTI) Regional Director Asteria Caberte explains. “It is a determinant factor affecting destination choice, an important component of the overall travel experience and, in some cases the prime travel motivation.”
Being a member of the ASEAN (Association of Southeast Asian Nations) Community and this year’s host to the series of APEC (Asia Pacific Economic Cooperation) ministerial and senior officials meetings, the travel retail market has never been more relevant to Central Visayas, Caberte added.
The trade event will open from 8:00 in the morning to 9:00 in the evening at The Block, Island City Mall, Tagbilaran City Bohol and will run from July 22 until 27, 2015.
Exhibitors featured in the trade event include those from Central Visayas as well as from neighboring provinces in Visayas and Mindanao.
Now on its 10th year as a regional trade fair, the Sandugo Trade Expo has already established name recall among buyers and visitors all over the country.
This year’s exhibit will feature timeless interpretations of locally made products focusing on heritage, culture and environment protection through ecologically-friendly, sustainable and indigenous materials. More specifically, products to be exhibited will range from furnishings and fixtures to wearables, novelty items and fashion accessories, as well as fresh and processed food.
The trade exhibit, which will open from 8:00 am to 9:00 pm., will have exhibitors from all over Central Visayas as well as from neighboring provinces in Visayas and Mindanao
Over the years, the Sandugo Regional Trade Fair has been the venue for the promotion of products of several MSMEs from the Visayas and even from the Mindanao regions.
Historically, the fair started as a provincial marketing event in Bohol, but eventually it grew into a regional fair in 2006. Since it started in 1989, the Sandugo Fair has gained the interest of buyers and institutions because of the wide variety of products and services that it offers.
Traditionally, the trade fair is a venue to market-test products made by SMEs after undergoing careful product development process. Being an annual marketing event for Region 7, it has been the medium by which DTI showcases the tangible results of its achievements for the past year or so.
